Del Taco

During my six-month contract with Del Taco, I collaborated closely with the creative team to develop and execute a new product campaign. My contributions included:

- Campaign Conceptualization: Developed innovative campaign ideas, presenting comprehensive strategies that aligned with the brand’s objectives and resonated with target audiences.

- Visual Design: Designed engaging and on-brand visuals for print ads, in-store displays, and digital platforms, ensuring a cohesive and impactful presence across all channels.

- Content Creation: Crafted compelling copywriting to complement visual assets, enhancing the overall effectiveness and appeal of the campaign.

- Cross-Platform Integration: Created and optimized creative assets for online platforms, ensuring consistency and alignment with the broader campaign goals.

This role allowed me to hone my design, branding, and marketing skills in a corporate setting while contributing to a high-visibility campaign that strengthened Del Taco’s presence across multiple touchpoints.